Fresh Floors Ltd
Cardiff & South Wales — Professional floor sanding & finishing
Homepage
Services
Trust & Credentials
Website Redesign
- Full replacement of an outdated, poorly-functioning site
- Modern design reflecting the premium quality of the work
- Clear service structure & conversion-focused layout
- WhatsApp quote integration & 24hr response promise
On-Page Optimisation
- Keyword-targeted page titles & headings
- Service & area page structure
- Schema markup & technical SEO
The Result
- Professional site that reflects PST-certified quality
- Clear positioning against cheaper competitors
- Built to convert — not just to look good
The Challenge
A premium trade let down by a dated website
Fresh Floors are PST Certified by Lägler — the gold standard in professional floor sanding. Their work is premium. Their old website wasn’t. Poor functionality, an outdated design, and no clear positioning meant they were being judged on a first impression that didn’t reflect their actual quality.
The Result
A site that earns trust before they even pick up the phone
The new site leads with the credentials that set them apart — PST Certified, Lägler Qualified, dust-controlled process — and structures the services cleanly for homeowners and commercial clients alike. On-page optimisation gives the site a platform to grow its organic visibility across South Wales.
“A trade business’s website needs to do one job: make the right customer feel confident enough to get in touch. For a specialist like Fresh Floors, leading with certification and process — not just price — is what separates them from the competition.”
— Fresh Floors Ltd · Cardiff, South Wales