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The Rug Laundry Website Design & SEO
- Branding
- Website Design
- Local SEO
- Content
- Google Business Profile
- Hosting & Management
When The Rug Laundry first approached us, they were already well-regarded across South Wales for their specialist rug cleaning services, even before being seen on Google. However, they had ambitions far beyond their local area – they wanted to attract customers from all over the UK, and establish themselves as the country’s leading rug cleaning experts.
That’s where we came in.
Despite offering a premium service and achieving outstanding results, The Rug Laundry’s online presence was limited. Their website didn’t reflect the quality of their work or the breadth of their expertise; and it wasn’t optimised for local or national SEO.
Find out more about website design for service businesses.
Branding
We helped The Rug Laundry evolve from a local service with poor Google rankings into a premium nationwide brand. By refining their visual identity – from logo and typography to colour palette and tone of voice, we positioned them as trusted experts in rug care, cleaning and restoration. The result is a brand that reflects trust and attention to detail.
Website
We designed a clean, fast and conversion-focused website that clearly communicates their specialist services while building trust with visitors across the UK. Fully mobile-optimised and designed with national reach in mind, the site makes it easy for customers to learn about rug cleaning, request a courier collection and get a quote in just a few clicks.
Local SEO
After improving their local SEO, we helped The Rug Laundry rank for competitive national terms like “rug cleaning London”. We built dedicated service and location pages, optimised for national reach, and created high-authority content – helping them attract customers from South Wales to London, to Liverpool and beyond.
Maintenance
Their website runs on our fully managed, high-performance hosting platform – giving them the speed, security, and reliability needed to serve clients across the country. The Rug Laundry also take advantage of our monthly website plans, getting fresh content added and changes made to their website when needed.
High National Search Engine Rankings
The Rug Laundry has grown from a small local service in South Wales into one of the UK’s most trusted specialist rug cleaning providers. In just a couple of years, their search visibility expanded nationwide, attracting customers from every corner of the country.
With a high-converting website and a strong national SEO strategy, The Rug Laundry is proof that a well-positioned service business can scale far beyond its local roots when the right digital foundations are in place.
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No other website design company offers the value that we do.
Website Starter Package
£500
- Ideal for: Sole traders, start-ups, or tradespeople wanting a simple online presence. Includes:
- 1–3 page brochure-style website (e.g. Home, About, Contact)
- Mobile responsive design
- Basic branding (use of existing logo, colours)
- Basic SEO setup (meta tags, headings, alt tags)
- 1 round of revisions
- Hosting setup
Website Growth Package
£1000
- Ideal for: Local businesses wanting to attract leads via Google and convert traffic. Includes everything in Starter, plus:
- 5–8 custom-designed pages (e.g. Home, Services, Areas, Reviews, FAQs, Gallery, Contact)
- On-page SEO for local visibility
- Content writing
- 2–3 rounds of revisions
- Google Business Profile setup & optimisation
Website Dominance Package
£1500+
- Ideal for: Service businesses serious about dominating their market. Includes everything in Growth, plus:
- 15+ pages (area pages, service-specific pages)
- Full branding package (logo, colour palette, typography)
- Advanced local SEO (schema, multiple area pages)
- Blog setup with 2-3 launch articles
- Ongoing content strategy and support