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Pristine Carpets Local SEO Strategy
- Branding
- Website Design
- Local SEO
- Content
- Google Business Profile
- Hosting & Management
Local Edge Digital worked closely with Pristine Carpets to help them climb to the top of Google for carpet cleaning searches in Bedford.
We began by fixing technical issues on the website and optimising for speed, clarity, and mobile usability – key factors for both user experience and search rankings.
From there, we implemented a targeted Local SEO strategy, including optimised service and location pages, strategic internal linking and citation building across trusted directories. We also enhanced their Google Business Profile and posted regular updates. As a result, Pristine Carpets now ranks in the map pack and top of the organic listings for high-intent carpet cleaning keywords in Bedford, generating consistent local enquiries without relying on paid ads.
Find out more about SEO for carpet cleaners.
Optimisation
We started by fully optimising Pristine Carpets’ current website pages to improve visibility. This included writing keyword specific service and location pages and encouraging a steady stream of authentic customer reviews. These updates helped the business rise to the top of the rankings for carpet cleaning searches in Bedford.
Expansion
To attract leads beyond Bedford, we created dedicated, optimised landing pages for each key location in their service radius. These pages were designed to rank locally by targeting town-specific carpet cleaning terms. This approach widened their digital footprint while keeping content relevant and hyperlocal.
Content
We developed and implemented a content strategy focused on answering common customer questions and educating visitors about carpet care. This included publishing blog posts and integrating internal links to build topical authority. As a result, the website began ranking for a wider range of long-tail search terms.
Backlinks
We improved Pristine Carpets’ online reputation by securing accurate and consistent links across trusted sites and business directories. This reinforced their NAP (Name, Address, Phone) consistency for SEO and provided new discovery channels. The result was stronger domain trust and greater visibility in both maps and organic results.
Helping Pristine Carpets rank top of Google in Bedfordshire for carpet cleaning
Since partnering with Local Edge Digital, Pristine Carpets has seen a significant increase in online visibility and local enquiries. By climbing to the top of Google for key carpet cleaning searches in Bedford, they’ve become the first business customers see when looking for professional cleaning services in the area.
Improved visibility doesn’t just boost traffic – it drives real business growth. Pristine Carpets receives multiple qualified enquiries each week, with customers referencing their strong Google presence and positive reviews. These results prove the lasting impact of a well-executed Local SEO strategy.
No other web design company offers the value that we do.
Website Starter Package
£500
- Ideal for: Sole traders, start-ups, or tradespeople wanting a simple online presence. Includes:
- 1–3 page brochure-style website (e.g. Home, About, Contact)
- Mobile responsive design
- Basic branding (use of existing logo, colours)
- Basic SEO setup (meta tags, headings, alt tags)
- 1 round of revisions
- Hosting setup
Website Growth Package
£1000
- Ideal for: Local businesses wanting to attract leads via Google and convert traffic. Includes everything in Starter, plus:
- 5–8 custom-designed pages (e.g. Home, Services, Areas, Reviews, FAQs, Gallery, Contact)
- On-page SEO for local visibility
- Content writing
- 2–3 rounds of revisions
- Google Business Profile setup & optimisation
Website Dominance Package
£1500+
- Ideal for: Service businesses serious about dominating their market. Includes everything in Growth, plus:
- 15+ pages (area pages, service-specific pages)
- Full branding package (logo, colour palette, typography)
- Advanced local SEO (schema, multiple area pages)
- Blog setup with 2-3 launch articles
- Ongoing content strategy and support